Content Management System

Content Management Solutions provide the best capabilities for maintaining and managing dynamic and Interactive Web Sites.

• Empowering business users - Dynamic Web sites with CMS solutions allow non-technical employees and other contributors to change content whenever and wherever necessary within a standard Web browser.  In contrast, static Web sites without CMS solutions tend to change infrequently, and are subsequently outddated.  Coordinating a manual updating process is difficult when contributors and Web professionals work at different locations with different schedules.
• Audit trail and user authentication - CMS solutions should create audit trails of Web site content changes made and also include a user authentication function (e.g., restricting the editing of investor information to the finance department).  This will maintain the integrity of the content being published on the web site.
• Efficient workflow management - With a CMS solution in place, companies have a mechanism to control authoring, workflow, publishing, and document management functions.  New content comes from both content contributors (e.g., content professionals, information publishers, departments, routine updaters, executive messaging, outside sources) and existing corporate databases.
• Eliminate content bottlenecks - An effective Content Management Solution extends the responsibility for updating Web site content to business users.  As a result, new content is no longer piled up for Web professionals to publish, thus eliminating an often overwhelming content bottleneck.
• Extend, customize and integrate - CMS solutions may offer an open and well-documented API layer which will provide the ability to extend or customize the existing CMS controls.  An open CMS will also provide for easy and efficient integration with existing or 3rd party applications.
• More valuable content - Use of a CMS solution encourages closer relationships with customers, partners, vendors, and especially employees.  These groups find that their Web site content has become more valuable since it addresses their special needs.
• Globalize your content - CMS solutions that provide for multi-lingual support allow users to publish web content in as many languages as your online needs demand.
• Improve search engine rankings - Through proper use of CMS features such as metadata and taxonomy, Search Engine Optimization (SEO) is made easy and effective.  A CMS will provide the tools needed to maintain excellent search engine rankings.
• Build an online community - CMS can move beyond the standard management of web content with out-of-the-box forums, blogs, wikis.  CMS can even provide advanced functionality such as comprehensive membership modules which will meet any online, community building needs.